Click for homepage
Blaupunkt   Ideal
Blaupunkt was a European manufacturer of (mainly) receivers, headphones, car audio and car navigation systems, founded in 1923 in Berlin (Germany) under the name Ideal Radiotelefon- & Apparatefabrik GmbH. During WWII, the company mainly produced equipment for the Wehrmacht.

Blaupunkt logo (Copyright Aurelius, GIP Development SARL)

After WWII, the company returned to its core business — automotive equipment — and became one of the biggest and most successful companies in the industry. The 1970s and 1980s were arguably the most successful years in Blaupunkt's history, with more than 13,000 employees. 2008 marked the start of the decline of the company, when owner Robert Bosch GmbH sold part of the company to investment fund Aurelius. Blaupunkt was officially dissolved in 2016, but many of its former products are still being produced by a range of (mainly European) companies today.

The company was founded in 1923 in Berlin under the name Ideal Radiotelefon- & Apparate­fabrik GmbH. In the early years, the company produced detector receivers with accompanying headphones. All products were impressed with a blue dot, as an indication of quality control. This quality control stamp eventually evolved into a the brand name Blaupunkt in 1924. From 1932 onwards, all products appeared under the name Blaupunkt [1].

In 1930, the company was transformed into a Holding with its legal seat in Lichtenstein, and was secretly taken over by Robert Bosch AG (now: Robert Bosch GmbH). In 1933, Ideal (Blaupunkt) became a full daughter of Bosch. The reason for this covert take-over was the fact that, due to licencing agreements with Telefunken, Ideal was not allowed to supply to other companies.

In 1932, Blaupunkt was the first European company to introduce a car radio, the so-called Autosuper AS 5. It was suitable for the reception of the LW and MW bands, but was large and expensive. It occupied 10 litres of space and had a price tag of RM 465, which was about 17.5% of the price 1 of a car at the time. In 1939, the company had about 2600 employees.

During WWII (1939-1945), the production of radio and television equipment was largely replaced by the production of equipment for the German Armed Forces (Wehrmacht), such as single and double headphones (under the name IDEAL) and a target camera for guided missiles (together with Bosch GmbH). Towards the end of the war (1944) the company had about 4100 employees.

After WWII, Blaupunkt became one of the biggest European manufacturers of car radios, with a very good track record. During the 1970s, the company had 13,700 employees [1]. Apart from radios, the company also specialised in car navigation systems and in-car entertainment systems.

In 2008, Bosch sold Blaupunkt to financial investor Aurelius, but kept its navigation and car entertainment business. Production of the remaining activities was subsequently moved to Malasia and later to India and China. Nevertheless, Blaupunkt's turnover kept declining. In 2010, Aurelius sold Blaupunkt's antenna business to Kathrein. In 2014, Aurelius sold the remaining assets to a British investment fund, but kept the rights to the Blaupunkt brand name.

In 2015, the company was no longer able to pay its debts. Several activities were sold off to companies in various countries. The remaining activities were shut down and its staff was layed off. The company was officially dissolved in 2016. Today, Blaupunkt only exists in name, with GIP Development SARL (an Aurelius daughter) looking after the legal aspects of the brand name.

  1. Indexed and converted into today's currency (2017) this would be EUR 1760.

Company names
  • 1923
    Ideal Radiotelefon- & Apparatefabrik GmbH
  • 1926
    Ideal-Werke Gesellschaft für drahtlose Telephonie mbH
  • 1927
    Ideal-Werke AG für drahtlose Telephonie
  • 1938
    Blaupunkt-Werke GmbH
  1. Bayern online, Blaupunkt
    Retrieved October 2017.
Further information
Any links shown in red are currently unavailable. If you like the information on this website, why not make a donation?
Crypto Museum. Created: Sunday 08 October 2017. Last changed: Sunday, 08 October 2017 - 14:47 CET.
Click for homepage